BERNINA dealers have been working hard for the last ten months to qualify for and win an incentive trip to beautiful Switzerland. Part of the excitement for the trip was the tour the BERNINA factory, see the new BERNINA 830 being assembled, and to spend one day on a "Date with 8" getting to know the machine and its wonderful qualities. Three hundred sixty five dealers and store employees were able to enjoy the trip and the beautiful weather and landscapes that Switzerland provides.

As the buses rolled into the factory driveway, the attendees were greeted by a huge banner letting them know they had arrived...

The BERNINA factory's Creative Center was decorated, the 830's were set up, and the staff was waiting for the Americans and their enthusiam.

Mr. Hanspeter Ueltschi, BERNINA's fourth generation owner, not only greeted everyone at the factory but also hosted all the attendees at his home.

The attendees made a beautiful portfolio for their 830 manual while discovering the BERNINA 830's charms, in addition to getting better acquainted with the factory employees.

The first "Date with 8" was a huge success and all the attendees can hardly wait for date Number Two!

At the end of the day, the amazed and delighted attendees honored the factory teams that developed and roduced the BERNINA 8 Series machines with a standing ovation.

Be sure to visit your local BERNINA dealer's store to hear all about the "date" and the beautiful Swiss trip. All of us at the factory are still smiling and happy - the Americans can invade any time they want!